More Ways to Meerkat

Compare the Market

A Furry League of Supervillains ;)

comparethemarket.com has today unveiled its most distinctive marketing campaign since the launch of the Meerkats, over a decade ago.

The new campaign marks a significant shift for the brand and will see much-loved Meerkat Aleksandr Orlov, joined for the first time, by a mischievous group of animals to uncover more ways for consumers to manage their money than ever before.

The new spot brings to life the ‘good versus bad’ when it comes to money management and continues to spotlight that ‘Good Things Happen When You Meerkat Your Money’.

Stone Dogs is so proud to be part of these films and can't wait to share the new ones in the pipeline.

We see the ensemble gathered around a table suggesting bad ways to help people manage their money. Aleksandr steps in to put a stop to the scheming, and stresses that they must find good ways to encourage people to feel in control of their finances.

The campaign has been created and executed by comparethemarket.com partners including VCCP, Wavemaker, Havas and Exposure. The ad was created by VCCP Blue’s Darren Bailes, Matt Lloyd, Clem Woodward, George Wait, Teodora Nicolae and Malina Guigura.

Credits

Agency
VCCP

Executive Producer
Andy Leahy

Creative Director
Matt Lloyd

Creatives
Teodora Nicolae, Malina Guigura and George Wait

Agency Producers
Laura Cooper & Georgia Tomi

Production Company
Passion Pictures

Director
Dave Scanlon 

Producer
Steven Riley

Production Company
Passion Pictures

Directors
Russell Brooke and Jerome Langlade 

VFX Artist
Brian Carbin

Post Producer
Richard Hawkins

Colourist
Simona Cristea@Coffee&TV

 

Stone Dogs
Post Production and Visual Effects

Lincoln House, 296-302 High Holborn
London
WC1V 7JH

Stone Dogs
Post Production and Visual Effects

Lincoln House, 296-302 High Holborn
London
WC1V 7JH


 

Stone Dogs
Post Production and Visual Effects

Lincoln House, 296-302 High Holborn
London
WC1V 7JH

 

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