About this project
We were approached by Dew Gibbons & Partners, as they prepared to rebrand themselves into the enigmatic Free The Birds, with a wonderful creative opportunity. The brief was to take the brightest examples of their print and branding work and bring it to life as a living showreel, creative licence being a strong factor. Initial conversations formed a framework within which Stone Dogs could operate, and time was taken to collate and marshall a large number of elements from the various assets provided to us. Working closely with Nick Vaus, Creative Director and Paul Domenet, Communications Creative Director of Free The Birds, Stone Dogs then created animations reflecting the print campaigns in a seamless branding film for Free The Birds new bespoke website.